Leslie Drapkin of the Union Street Merchants Association is encouraging shoppers to donate canned goods this holiday season. The member of the Cow Hollow group has owned the store Jest Jewels for 24 years.
What is the idea? We’re working with the San Francisco Food Bank, and customers bring in cans and receive a discount. Participating merchants all up and down Union Street are incorporating cans into their windows and stores to let people know they’re participating in the event.
How was the concept conceived? It was conceived by Bernard from Three Bags Full — a merchant in the association.</p>
What’s your store, Jest Jewels, doing? We’re giving a discount of 1 percent per can up to 10 percent. In our window we did a fun tomato soup, Warhol-esque can tree.
How many merchants are participating? It’s hard to say because it’s growing as we speak, but there are about 30 or 35 people participating. And it’s not just merchants — it’s also services too, because Union Street has all the spas, workout places, hair salons and restaurants as well.
What will the culmination be? On the 12th, we’ll have snow on Union Street, so it’s going to be a wonderful scene. We’ll have a Santa Claus come pick up the cans at the stores and deliver them to the front of the Metro theater. The San Francisco Guardsmen will also be raffling off something from their gala event to donate to the Food Bank.