Entering his 10th season on the PR staff of the Warriors, Ridder has seen the ups and downs of the franchise. The team’s executive director of public relations has had a whirlwind summer following the Warriors’ thrilling playoff run.
What has this offseason been like? It’s been a busy offseason. A lot of people think that once the regular season ends that our job kind of stops right there and we don’t have much to do for the summer. We have player transactions, guys coming and going … we had a summer-league team that played in Las Vegas for about 10 or 12 days during July, we had the NBA draft right before the summer league.
How was the Jason Richardson-for-Brandan Wright trade received? I think it was received pretty favorably by most people. I think if you look at our team, the one weakness we had was in the frontcourt and our area of strength was in the backcourt, so from that perspective, the fans really close to the team I think understood that we kind of filled a need.
What were the playoffs like for you? That was a real exciting run. We probably had five to six times the amount of media requests that we had for a typical regular-season game and had an opportunity to see a lot of columnists from around the country … who hadn’t been to a game in Oakland in several years.
How did you manage to squeeze in a Hawaii wedding to former Warrior Girl Sanae Tomita? It was pretty difficult. I have a very good staff, led by Dan Martinez. … But it was a fun time, I was able to take two weeks off and was able to hold the rehearsal dinner at Don Nelson’s place [in Maui]. That was real exciting.
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