With the holiday shopping season starting on Black Friday, the San Francisco Municipal Transportation Agency is reiterating its “Eyes Up, Phone Down” campaign and reminding customers of their transit choices and safety tips.
The public-awareness campaign, launched this month, urges Muni passengers to be aware of their surroundings, and comes at a time when police say robberies and thefts, particularly those involving mobile devices, have spiked throughout The City.
“Now that the shopping season is starting, we want to be sure that our customers are being as vigilant as possible,” said SFMTA spokesman Paul Rose.
Traffic control officers will patrol the Union Square and Moscone Center areas to ensure pedestrian safety and access.
In order to increase traffic and transit capacity, SFMTA installed tow-away signs on Wednesday effective through New Year’s Day in the downtown area on the north side of O’Farrell Street, between Powell Street and Grant Avenue, the east side of Stockton Street between Market and Sutter streets, and the north side of Geary Street between Powell and Mason streets.
SFMTA Transportation Director Ed Reiskin encouraged shoppers to take BART, Muni, taxis or their bikes. To avoid circling for open parking spaces, motorists are advised to instead use the SFpark app to find downtown garages that include Union Square, Ellis-O’Farrell, Fifth and Mission, the Moscone Center and Sutter Stockton.