Liberal boycott of target having zero impact

Months ago retail giant Target made a contribution to a group called Minnesota Forward which, in turn, is supporter the campaign of Tom Emmer who is running to be the next governor of Minnesota. Liberal interests have gone crazy over these contributions, claiming that Target is supporting Emmer because Emmer opposes gay marriage.

Which is ridiculous. Target is perhaps one of the most gay-friendly companies in America. The real motivation, of course, is that the Supreme Court's ruling in Citizens United v. FEC made the sort of contribution Target made to Minnesota Forward perfectly legal. Liberal interests have blasted that ruling, saying that it will hurt free speech in America, and they've turned Target's contributions in a state-level race into a national issue.

No doubt to scare other corporate interests away from supporting non-liberal candidates.

They've targeted Target with boycotts and protests, and from what one reads in the media you'd think that Target were suffering from all the negative attention.  Truth is, they're not really:

MINNEAPOLIS — Discount retailer Target Corp. announced today sales of back-to-school and food items helped revenue in stores open at least a year rise 1.8 percent in August.

 

But results fell just short of analyst expectations for a 2 percent increase, according to a poll by Thomson Reuters.

Total revenue for the four weeks ended Aug. 29 rose 3 percent to $5.02 billion.

Target is doing just fine, and let's hope other business/corporate interests looking to get involved in politics take note. Liberals are attempting to silence that sort of political speech by throwing a national tantrum, but that tantrum is having little impact.

Really, if liberals wanted to make an issue out of corporate interests getting involved in campaign politics, they could have picked a better issue. Aside from the fact that Target is pretty gay-friendly, making the idea that they supported Emmer because he opposes gay marriage ridiculous, most Americans agree with Emmer about gay marriage. No fewer than 39 states have passed gay marriage bans, including liberal California, and even President Barack Obama agrees with Emmer that gay marriage is wrong.

The campaign against Target has gotten more traction with the liberal media than it’s gotten with the public.

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