Small business highlighted on busy shopping weekend

Courtesy photoMari Ann Fitzmaurice

Mari Ann Fitzmaurice, senior vice president of American Express Open is among the organizers behind Small Business Saturday, scheduled in North Beach.

What is Small Business Saturday?

It’s a day to highlight small businesses and what’s unique about them. We know small businesses are the lifeblood of the economy, they’re what make our communities vibrant and unique. So this is a day for consumers to celebrate them and drive traffic to them.

Is this in response to Black Friday and Cyber Monday?

It’s not necessarily a response, but in addition to those days. Large retailers have Black Friday and online businesses have Cyber Monday; we thought it would be great to create a day dedicated to small businesses.

Why? What is the benefit in creating a day for small business?

We know that 93 percent of consumers support small business; they want small business in their community. By having a day dedicated to them, small business becomes part of the consciousness and a part of the holiday shopping culture.

Is this to increase foot traffic?

Yes, we are providing the tools for small businesses to get started, but hopefully make it their own.

3-Minute InterviewFeaturesPersonalities

If you find our journalism valuable and relevant, please consider joining our Examiner membership program.
Find out more at www.sfexaminer.com/join/

Just Posted

President Donald Trump and Democratic presidential nominee Joe Biden have taken different approaches to transit and infrastructure funding. <ins>(Yuri Gripas/Abaca Press/TNS)</ins>
Bay Area transit has big hopes for a Biden administration

The best chance for local agencies to get relief may be a change in federal leadership

BART Ambassadors are being called on to assist riders in social situations that don’t require police force. <ins>(Kevin N. Hume/S.F. Examiner)</ins>
Unarmed BART ambassadors program formalized with a focus on community service

Public safety and police reform are key elements in campaigns of Board members Dufty and Simon

East Bay hills and Port of Oakland visible from Point San Bruno Park jetty. (Shutterstock)
East Bay agencies urge precautionary evacuations ahead of wind event

At least two East Bay jurisdictions suggested Sunday that residents in the… Continue reading

Nate Durand of Chug Pub created an election-themed cocktail which has several names: Biden Harris, Barris, Hiden, and/or Dem Juice. (Saul Sugarman/Special to S.F. Examiner)
Drink blue, no matter who

But bar parties aren’t planned for Election Day

Lee Vining and Inyo National Forest are excellent fall color tour destinations. (Matt Johanson/Special to S.F. Examiner)
Gold Rush: Go now to see Sierra fall color

Maples, oaks, dogwoods, aspens glow in the next few weeks

Most Read