Company trades holiday donations for toy stories

Citi Cards executive Vice President Terry O’Neil is hoping to donate $100,000 to the Marines Toys for Tots program. Now through Dec. 31, Citi will donate $10 every time someone posts a story about their favorite childhood toy at www.facebook.com/citibank. 

Why have you partnered with Toys for Tots? Making Toys for Tots a part of our holiday promotional efforts is an ideal way to make a positive impact for those in need.

Why did you decide to raise money this way? Finding unique ways to give back to our customers and to our community are very important for Citi, particularly during the holidays. For us, it’s about more than a donation.

Why is this important to you? With charitable donations decreasing, this is a great way to make an impact. Toys for Tots helps make the holidays special for children across the country. Through this charitable promotion — and separately our Holiday Sweepstakes — we’re focused on giving back.

What is your Holiday Sweepstakes? Citi customers can register their eligible Citi credit or debit card at stories.citi.com, and every time they use their registered card for eligible purchases now through Dec. 31, they’ll have a chance to win a prepaid card ranging in value from $10 to $10,000.
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