Proposed hotel could displace longtime SF donut shop

The possible closure of a longtime donut shop could leave a hole in the South of Market neighborhood ahead of a proposed hotel and retail development.

Plans have been filed with the San Francisco Planning Department to develop an eight-story hotel at the site of the All Star Donuts at Fifth and Harrison streets. The donut shop is the second All Star Donuts to close in The City in as many years.

The proposed hotel at 399 Harrison St. would include a fitness center and 9,750 square feet of retail space, according to documents filed with the Planning Department.

“When a hotel comes into [a] neighborhood, it will bring with it jobs and additional retail business, which is a positive development,” said Kevin Connell, executive director of the Hotel Council of San Francisco. “A lot of new development in San Francisco is happening in the SoMa neighborhood and that is why you see hotel growth in the area.”

This isn’t the first development proposed for the site. As recently as last year, a proposal was submitted to develop the site as a nine-story apartment building, according to planning documents.

The latest proposal depicts 197 hotel rooms with a rooftop terrace and retail shopping occupying the frontage between Harrison and Clara streets and back to Hulbert Alley. Another existing two-story concrete building at 371 Fifth St., adjacent to All Star Donuts, also would be demolished if the project is approved.

All Star Donuts at this location is a long standing fixture in the SoMa neighborhood. The business with informal counter service and is known for its doughnuts, cupcakes, hamburgers and breakfast items.

SoMa is one of the fastest growing housing areas in The City, according to a 2014 San Francisco Planning Department report. Last month, planners unveiled the latest version of the Central SoMa Plan, which proposes to upzone parts of the neighborhood to accommodate future development, including hotels, offices and homes.

Last year, another All-Star Donuts on Chestnut Street in the Marina District closed after three decades after losing its lease in 2014.

Patrick Fitzgerald
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Patrick Fitzgerald

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