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Will Reisman

Adam Kleinberg: Giving Traction to marketing

2001 was a year most businesses in the Bay Area would like to forget. The dot-com bust had just finished decimating the economy in Silicon Valley, and companies with even the loosest of working relationships with the technology world were feeling the cruel aftereffects.One Bay Area business, however, managed to defy the logic of that disastrous year. Traction, a San Francisco-based marketing and advertising agency, was born at a time when so many other companies met their untimely end. Read More

Williams hits the books as hard as his opponents

He’s 6-foot-4, 245 pounds, runs the 40-yard dash in 4.55 seconds, owns a 30-inch vertical leap and, on a personal note, has a handshake that could turn bone into chalk with the simplest of motions.He’s Gerald Williams, City College of San Francisco’s starting linebacker and resident tackling machine, and he’ll probably be the most talented football player on the field Saturday when his Rams (5-1) visit the College of San Mateo (5-1) at 1 p.m. CCSF enters the contest, which will take place in San Mateo, ranked sixth in the state, while CSM is a few spots back at No. 10. Read More

Moimoi a two-way punisher

As a two-way star manning on both lines for Menlo-Atherton, Litani Moimoi has the capability of delivering crushing pancake blocks on offense or chasing down running backs on defense. But for the Bears’ senior captain, there is one moment on the football field that stands above all other plays."There’s no feeling in football quite like sacking the quarterback," Moimoi said. "That’s when you really know all the hard work has paid off." Read More

Making his own legend

The temptation is a considerable one, but to compare Jerry Rice Jr.’s lithe frame, athletic explosiveness and recent football achievements to his famous father would be an unfair assessment.That’s because the Menlo School’s junior wide receiver has proven to be a player of his own unique mold. Read More

Robert Krughoff: Gathering company data

Consumer’s Checkbook may be based in Washington, D.C., but company founder Robert Krughoff says he had the Bay Area in mind when he created his upstart publication.The first of its kind when it debuted in 1976, Consumer’s Checkbook compiles data from the opinions and commentary of its 120,000 subscribers, who systematically rate the services of everything in their area from veterinarians to auto mechanics. Read More

Bell is ringing up some big numbers

In the West Catholic Athletic League — a collection of high schools that could rival any in the state of California in terms of sheer competitiveness — having star-quality athletes is essential for teams looking to rise above the rest of the talent-heavy field.Riordan High School has one of those players in senior Darius Bell, a 6-foot-1, 220-pound senior quarterback-safety whose versatility has been the driving force behind his team’s 3-1 start. Read More

They either made or crushed your team’s chances

The fantasy baseball season ends this weekend with many owners looking back on the year cursing the disappointments of a struggling player or praising the efforts on an unheralded star.Here’s a look at a few players who made their fantasy baseball bosses either jump for joy or tear their hair out in frustration: Read More

Christopher Edwards: Running a press in an Internet age

As a fourth-generation printer who has personally spent nearly 30 years in the industry, Christopher Edwards has seen an array of technological innovations drastically alter his chosen profession. Through it all, however, he has managed to maintain the same view on what makes up the most important part of his job. Read More

Pair of freshmen set tone as Lowell tops Galileo

Although their high school careers are barely a month old, Lowell boys’ soccer defenders Julian Enis and Penn Scoble don’t look like freshmen — and they certainly didn’t play like freshmen in the Cardinals’ impressive 4-1 win over Galileo in Academic Athletic Association play Tuesday.Scoble, the Cardinals’ freshman stopper, headed in a corner kick from Mark Mastromonaco just eight minutes into the match, then teamed up with Enis on the back line for the rest of the game to lead a dominant defensive effort against the Lions. Read More

Unexpected surprises — and disappointments

If you’re still playing fantasy baseball right now, chances are you are deep in your playoffs. That alone is a good enough indicator that you know plenty about what you are doing and any additional advice on this season would probably fall upon deaf ears.Advice for next season, however, is a different story.This year has seen the diminishing stats of several aging veterans, the emergence of a number of young prospects and the unexpected career years out of some overlooked journeymen. What can be expected from some of these same players for next year? Read More

Deniz Bolbol: Finding a firm of the perfect size

During her 14-year career in the public relations industry, Deniz Bolbol has worked with diverse companies ranging from the high-profile Ketchum Inc., to smaller agencies such as the locally operated Eastwick Communications.Bolbol was recently hired as vice president at MWW Group, a nationwide public relations agency with offices in San Francisco, and she now believes that she has found just the right mix of the big and small. Read More

For fantasy playoffs, sleeper starters can be key

Fantasy baseball playoffs have arrived, which, for owners in most leagues, means that all the meticulous, yearlong roster tweaking and adjusting will all boil down to a one-week, one-on-one showdown for the right to keep playing.With just seven days to work with,it’s essential for fantasy owners to get the most out of their roster — and no players maximize their worth more than pitchers slated to start two games in one week. Read More

From barber’s chair to starting in NFL

The story of how City College of San Francisco’s most recent NFL star arrived on campus probably won’t go down in the annals of high-end recruiting persistence.Gibril Wilson, the fourth-year starting safety for the New York Giants, was sitting at his localbarbershop when fate, not the constant communication of any of the Rams’ coaches, paved the way for his arrival to the CCSF football team. Read More

Jucos benefit from change in recruiting regulations

Take a quick scan at the harsh penalties doled out in the past to the UNLV men’s basketball team or Southern Methodist University’s football team and it is evident that the recruiting processes of big-timeDivision I sports programs are carefully monitored by college athletics’ powerful governing body, the NCAA.The scene is decidedly different for California junior college sports, where programs are judged based more on the simple honesty of school officials than through any sort of far-reaching investigative probes. Read More

Bay Area schools only now tapping pipeline

With Danville residents Sam Keller and Kyle Wright starting at quarterback for national powers Nebraska and Miami (Fla.), respectively, and Salesian High School of Richmond graduate Jahvid Best electrifying fans as a dynamic freshman running back at Cal, it’s clear to see that Bay Area high schools have a bevy of talented football players ready to perform on a national collegiate level. Read More
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