With fare increases, service reductions, and new weekend Baby Bullet trains all scheduled to go into effect, the start of the new year is shaping up to be a busy one for Caltrain.

Fortunately for Caltrain’s passengers, the transit agency is taking up social media to help dispense all the latest information.

Caltrain recently set up a Twitter handle and a Facebook page, both of which primarily focus on attracting ridership for the agency’s Baby Bullet trains, which will run twice a day on the weekends.

The agency has a goal of attracting 1,000 new passengers every weekend day to its Baby Bullet trains, which are express routes from San Jose to San Francisco.

wreisman@sfexaminer.com